Bartosz Jeglejewski
Creative Director & Senior Copywriter
Globally awarded. Strategically driven.
Fast-thinking, fast-working. Focused on what solves, sells and stands out.
Need help tomorrow? Let’s talk!
Freelance. But make it big.
I'm not a hobby freelancer. I’m a senior creative brain on call. I work full-time hours, deliver fast, and focus on real results. Ideas that win pitches, hearts and sometimes even Lions.
⚡Fast creative thinking
Hours, not days. When tomorrow is already late. Rapid ideation & creative support for pitches and regular projects. My edge? Twice the speed. Twice the ideas. I call it Creative emergency room.
🚀 Big ideas. Full campaigns.
I build 360° campaigns from scratch: brand platforms, activations, social ideas, scripts, the whole ride.
Need just the concept? Got it. Need someone to shape the whole thing with your team? Even better.
From pitch to production, I help create campaigns that stand out and scale.
I work with teams globally, independently or fully plugged into your crew.
📈Business first
I create ideas that help brands grow, sell, shift perception.
Ideas only matter if they work for the client, the market, the business.
💻Presentation Ready
I build decks that sell the work with structure, story and just the right amount of AI visuals and yes, I present them too. In pitches, client meetings or on stage.
🦁Ideas with award potential
I aim high. Ideas that can win over juries, not just audiences. Cannes, D&AD, Effie? Let’s think in that league.
✍️Creative case study
From shaping the story to writing awards entries. I help craft case studies that make the work shine. For clients. For juries. For new business.
Experience
Agencies
McCann Poland, Publicis Warsaw, Scholz&Friends Poland (now Freundshaft)
Clients
Mastercard, BNP Paribas, Renault, Orange, Opella, Santander, Opel, Mondelez (Oreo, 7Days), L'Oréal, KFC, Biedronka, Kaufland, PGE, Vectra, Nationale Nederlanden, Prudential, Nestea, Rzeczpospolita, Zooplus, Fundacja K.I.D.S.
Awards & Recognitions
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Cannes Lions: 8xLion (Grand Prix, 2xGold, 3xSilver, 2xBronze), 26xshortlist (Titanium, Glass), 2xD&AD, 10xThe One Show (2 Gold)
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Golden Drum (Creative Director of the Year, 17xAwards), 28xKTR - Communication of the Year, Charity of the Year, 6xEffie, 10xLIA (4xGOLD), , 1xGold Clio, 2x Eurobest (Grand Prix), Andy’s Awards, Epica, Cresta Award, 2xGerety Award, 6xCaples Awards, Mixx Europe - Gold, 6xMixx - BEST IN SHOW, 6xInnovation, 7xGolden Arrow, 5xKreatura, 4xZłote Spinacze, Ukrainian Creative Stories
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Cannes Lions / Golden Drum / KTR / YC / YouTube Works / LUMM Awards/ KREATURA / PHNX AWARDS/
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Creative Director ranked No. 7 in the EMEA region and No. 22 worldwide according to The Drum 2025 ranking
Golden Drum Creative Director of The Year 2025

Selected work: award-winning and favourites
Portfolio
Room for everyone
Room for Everyone used Mastercard data to help Ukrainian entrepreneurs open businesses alongside Polish ones. Not as competitors, but as partners. The platform matched complementary businesses to boost local economies and shift public perception. Thousands used it and trust toward Ukrainian business owners visibly improved. A simple idea: turn data into inclusion and division into cooperation.
Agency: McCann Poland
Awards: 3xCannes Lions (Grand Prix), 2xD&AD, 10xThe One Show, Clio, Andy, Eurobest, 10xLIA, KTR Best of
Public Money ATM
Public Money ATM turned Mastercard’s financial infrastructure into a civic tool, letting people vote on local budgets directly at ATMs. Just insert your card and choose how to spend over a million złoty in your city. In Ełk, 28% of votes came through ATMs, proving the power of simple, inclusive tech. It’s the world’s first ATM network for democracy and it’s already scaling to more cities.
Agency: McCann Poland
Awards: 2xCannes Lions (Silver), in progress :)
Little Headhunters powered by LinkedIn
The project changed hospitalized children into LinkedIn recruiters on a mission to modernize Polish hospitals without spending a złoty. With help from the K.I.D.S. Foundation, they recorded personalized video messages targeting top tech and business leaders, asking them to volunteer their skills. The result? 103 experts, 4 corporate partners, and thousands of pro bono hours, all recruited by kids, for kids.
Agency: Publicis Warsaw
Awards: 1xCannes Lions (Bronze), KTR Best of Charity, Mixx Best in show, Cresta
Fishing for data
Fishing for Data turned anglers into river guardians using AGUARD® - a smart fishing float that tracks water quality in real time. Created with scientists and distributed by BNP Paribas, it let users collect data while doing what they love. The float came with a free bank account, merging purpose with brand growth. Thousands joined, generating Poland’s largest citizen-powered water monitoring network.
Agency: Publicis Warsaw/Havas Creative Group Poland
Awards: Eurobest Innovation shortlist, 5xGold KTR
Rebel Page
Rebel Page transformed a newspaper into a protest tool, replacing harmful anti-IVF propaganda in school textbooks with a science-based correction. On the first day of school, Gazeta Wyborcza printed a revised page parents could cut out and glue into the book. It sparked national debate, reached 5 million people online and led to real change: 97% of schools rejected the textbook and publisher changed its content.
Agency: Publicis Warsaw
Awards: KTR, Caples Awards
Important questions
A bold brand campaign that launched BNP Paribas’ long-term commitment to tackling social and environmental challenges. It was both a manifesto and a promise, positioning the bank as an active force for positive change. The campaign marked the beginning of a multi-year platform built on real action, not declarations.
Agency: Publicis Warsaw
Awards: Mixx Awards, Golden Arrow
The World Needs You
The World Needs You was BNP Paribas’ call for everyone to take part in changing the world. We built the campaign around all 17 UN Sustainable Development Goals, linking each to real bank products, partnerships and everyday actions. From parents to farmers, we showed that impact starts with people, not institutions. A platform where inclusion met action and no one was left behind.
Agency: Publicis Warsaw
Awards: Mixx Awards, Effie long-term
The Dam Project
We created a new eco-friendly landmark in the Bieszczady region. Using only water, we transformed a 54-meter-high dam into a stunning image of local wildlife, proving that clean energy can create beauty without leaving a trace. The project sparked national media buzz, went viral online, and drew crowds of curious tourists to the site.
Agency: Scholz&Friends Warsaw
Awards: Silver - Golden Drum, KTR, Innovation
Lewy at the back
We turned football gossip into a cultural moment. In a playful TV spot with Robert Lewandowski, Jakub Błaszczykowski and Łukasz Piszczek, Opel tapped into transfer rumors and the players’ relationships to launch the new Astra Sedan Active. The ad went viral, and customers walked into dealerships asking for the car Lewandowski drives.
Agency: Scholz&Friends Warsaw
Climate change costs
BNP Paribas set out to show that climate change will cost us all, literally. Together with Carrefour, we revealed the shocking future prices of everyday products, proving the climate crisis has a real price.
Agency: Publicis Warsaw
Back to school
A cult advertising platform in Poland, this campaign for Biedronka tapped into humor everyone loves: light, playful dialogues that became instantly memorable. Witty wordplay and school-life situations turned into punchlines that viewers repeated for years. It’s the kind of brand storytelling that made Biedronka more than just a store: it became part of everyday culture.
Agency: Publicis Warsaw